Marketing & Creating a Platform

Maybe you're a published author. Maybe you're a writer trying to get published. Either way, you're going to need a platform. If you're looking to build a platform, you've come to the right place!

Also, check out our links at Social Media.

What is a Platform & How to Build One

How to Market Yourself as an Author Before Your Book Comes Out

The New Author's Platform: What Writer's Need to Know

Julie Hedlund Busts Myths of Author Platforms

Successful Platform Building Doesn't Have to be About You

Why You Should Market to Grow Your Author Platform - Not to Sell Books

A Definition of Author Platform

Questions About Author Platform

7 Benefits to Growing Author Platform Before You Write Your Book

Author Platform: How to Build One and Stay Sane

Tips for Marketing Self-Published Children's Books

Do I Need a Platform and If So, How High?

Email Lists

7 Tips for Effective Emails

Anatomy of an Email Appeal: 10 Simple Steps

10 Ways to Build Your Subscriber List BEFORE Your Book Comes Out

5 Myths About Email Marketing

Email Marketing or Social Media? Writers Need Both

9 Reasons Authors Need Newsletters

14 Content Ideas for Author Newsletters

Marketing & Promotion

The Essential First Step for New Authors: Book Reviews, not Sales

What the Art of Storytelling Can Teach Us about Marketing

Life Post-Publication

Josh Funk Shares Powerhouse Marketing Strategies

The Ultimate Guide to Book Marketing

How to Promote a Young Adult Novel on Social Media

7 Ways to Market Books to Children

Pointers from two Publicity & Marketing Experts

Need to Ask an Author for a Blurb? Here's the Secret Formula to Yes

3 Do's for Getting Reviews (and 4 Don'ts)

How to Build Your Brand in 3 Easy Steps So You Can Sell More Books

Before You Market Your Book, Set Your Objectives

How to Amplify a BookBub Deal as a Traditionally Published Author

How Publicity Works (Advice from Agent Kate McKean)

Book Swag

All About Book Swag + A Superlative Swag Offer! by Eileen Meyer and Julie Pend

Book Trailers

Making a Simple Book Trailer Using iMovie

Katya Stec: Book Trailers & Narration Service for Authors (sample reels here)

Launching a Book

71 Ways to Market and Promote Your Book

Timeline and Checklist for YA or MG Book Release

Tricks and Tips for a Successful Book Launch Party

What to Expect When You're Expecting a Debut

14 Ways to Crash Your Book Launch

3 Things Your Traditional Publisher is Unlikely to Do

18 Ideas for a Successful Book Launch

Don't Stop with the Book Launch

The Truth About Book Launches

Book Marketing: A Blueprint for your Book Launch

Cover Reveal Checklist: How to Run One & What to Update After

Bookstore Events

Top Ten Tips for Book Publicity Tours

How to Organize a Book Launch Party

How to Talk to a Bookseller: A 10-Step Guide for Authors

How to Set up a Book Tour: Part 1

Reaching Readers: Engaging Kids at Book Events

Giveaways to Market a Book

How to Use Goodreads to Sell More Books

Use Goodreads and LibraryThing to Give Away Free Books

Courses

Video Idiot Boot Camp with Katie Davis If you're a writer, you need to be making videos. Think it's hard? Well, Katie Davis assures us that it is not, in her Video Boot Camp!

Making a Living

How Writers Can Earn More

Julie Hedlund's- How To Make Money As a Writer

Books

How To Promote Your Children's Book by Katie Davis

Create Your Writer Platform, by Chuck Sambuchino

Debut/Marketing Year Groups

Notable Nineteens: PB authors/illustrators debuting in medium & large publishers in 2019 #notable19s

Picture Book Buzz: PB authors & illustrators debuting in 2019 #picturebookbuzz

New in Nineteen: debut trade PB authors & illustrators in 2019 #newin19

On the Scene in 19: debut PB & MG authors in 2019 #onthescenein19

Novel Nineteens: MG & YA authors debuting in 2019 #novel19s

Roaring Twenties: YA & MG authors debuting in 2020 #roaring20s

Soaring Twenties: debut trade PB authors in 2020 #soaringPB20s

Perfect2020PBs: debut PB authors in 2020 #Perfect2020PBs

2020 Debut Crew: debut PBs in 2020 #2020DebutCrew

2020VisionsPBs: PB authors in 2020 #2020visionsPBs

YA + MG 2020 Graduate Students: Facebook support group for kid lit authors with non-debut books coming out in 2020

New Readers Rock 2020: authors & illustrators of chapter books, graphic novels, and other works for early readers coming out in 2020

The21ders: traditionally published MG & YA authors debuting in 2021 #The21ders